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London-based cult skincare brand BYBI was founded by industry insiders Dominika Minarovic & Elsie Rutterford in 2017. BYBI create high performance beauty that impacts your skin, not your planet. BYBI believe in feeding your skin with nourishing, clean, plant-derived ingredients. Their products are designed to target your skin’s overall health, with 100% vegan, active formulations that lead to strong, bright and healthy complexions.

BYBI believe that great skincare should not come at a cost to our planet. Their climate conscious approach uses eco-friendly packaging, including sugarcane and glass, and low carbon ingredients. The result? Healthy, happy, glowing skin with minimal impact to the environment. Always: 100% vegan Plant-powered, natural ingredients Cruelty-free Climate Conscious